Sr. Director of Marketing

Thanks for looking...here's a little more about the marketing candidate described in my email. He's a real monster when it comes to branding and he's redefined the stereotype marketing role with a bag full of finance & IT work that all but guarantees your marketing success.

Here are a few bullet points for you to consider:

  • Early career in packaged goods and 12 years in restaurant marketing including QSR, Fast Casual and Casual Dining formats
  • Launched 14 LTO's, 4 beverage, 4 kids & 6 dinner programs and 10 value promotions
  • Hired and developed teams with up to 12 members
  • Re-engineered soft drink system that drove an increase of $24M in profit
  • Successful launch of 8 "non-traditional/express" locations

He's a marketing guy who backs up his work with "before and after" research & results that are grounded in his economics/finance education and his ability to nurture team members across the brand. His network of relationships covers everything from grocery (Wal-Mart, Kroger) to toys (Mattel) to suppliers (Coke/Pepsi/Nabisco/Nestle).

  • Completely mobile to commute, travel or relocate.
  • Casual dining & Quick Service experience - including international
  • Fully fluent in the language of franchisees, licensing and express concept development
  • High energy, creative thinker, thrives on challenge

He's a restaurant rock star, currently employed and looking for an exciting brand that wants to capitalize on his relationships & results. That's why you've read this far...isn't it?

 

Ken Loyd | Chief Listener | 1-800-Ken Loyd (536-5693) www.kenloyd.com | kl@kenloyd.com